Uncategorized Targeting Content on Sub Folder 1 Comment Targeting Same Content on Sub Folder When you are planning to have the multi-regional website, you need to have proper planning relating to the type of website for different region. So, you need to outline the requirement in terms of: – 1. Domain 2. Language 3. User Interface of website relating to different region Once you finalize the requirement you can proceed to the further step. Most of the webmasters have the question “Can we have the same content on sub domains targeting different region?” The answer is yes, but you need to follow the right steps and in right way. Now, we are going to discuss the tips of targeting the same content on sub domains targeting different region. Case 1: If your website targeting the user from around the world. Content need to be translated as per region of the targeted user. In such case you can use below mentioned code in the header part of the code. <link rel=”alternate” href=”http://example.com/” hreflang=”x-default” /> This tells Google to serve the correct version of the page in the Google Search Result Page (SERP). Case 2: If you want to target the English users of India, Australia and USA. You have three websites with sub folder www.abc.com/in, www.abc.com/au and www.abc.com/us targeting India, Australia and USA respectively. In case to serve the correct version of the website over search engine, location specific user need to integrate the below mentioned code in header part of all the three version of the website. <link rel=”alternate” hreflang=”en-IN” href=”http://www.abc.com/in” /> <link rel=”alternate” hreflang=”en-AU” href=”http://www.abc.com/au” /> <link rel=”alternate” hreflang=”en-US” href=”http://www.abc.com/us” /> For PDF related pages you need to integrate the below mentioned code in the header part. Link: <http://www.abc.com/in”>; rel=”alternate”; hreflang=”in”,<http://www.abc.com/au>; rel=”alternate”; hreflang=”au” Stay connected with us to get updates relating to Digital Marketing.