onpage offpage seo

Which SEO Activities Is More Important

SEO is broadly divided into two main categories on-page and off-page. Here, the question comes which is more important as per search engine point of view? Now, in this blog I am going to evaluate both on-page and off-page SEO activities in detail and also going to explain which is more important for SEO.

If you ask from webmasters, some will say on-page is more important and some says off-page is more important. Let’s consider Google as a search engine. Google consider so many factors to evaluate a website and on the basis of that rank a website over search engine.

Both on-page and off-page are equally important in order to rank a website over Google search engine. Few days back I shared a post on SEO checklist that will give a deep insight on the most important on-page elements. Now, let’s check the most important on-page SEO elements



onpage seo elements

  • Keywords in Title Tag
  • Unique title for every page
  • Title length should be between 55 to 65 characters
  • Brand Name in Title
  • Keywords in Meta Description
  • Unique Meta description for every page
  • Brand Name in Meta Description
  • Title length should be between 150 to 160 characters
  • OG Meta Tags
  • Keywords in H1 and H2 (Heading tags)
  • Keyword density within content
  • Unique content on page basis
  • Quality content with good length
  • Images with Alt attribute
  • URL Structure as per the hierarchy
  • Using of Keywords in URL
  • Use of dash operator in URL
  • Avoid using session ID, parameters and any special character apart of dash
  • Interlinking among pages with proper anchor text
  • Canonical tag integration for redirection and non-indexing
  • Meta viewport for mobile SEO
  • Broken Links redirected with appropriate link
  • If Broken links not redirected remove it
  • Custom 404 page for all non-available page
  • Favicon
  • Blog
  • Sitemap.xml
  • SSL
  • Robots.txt
  • Mobile compatible
  • Page size
  • Page loading time
  • W3C validated


Now, let’s move on the off-page SEO Elements



offpage seo elements

  • Question & Answer
  • Press release submission
  • Blog submission
  • Guest posting
  • Forum
  • Directory submission
  • Bookmarking
  • Business listing
  • Review submission
  • Article submission and marketing
  • Blog Commenting
  • Doc and PDF sharing




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