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Retention Marketing Manager

  • Full Time
  • Gurgaon
  • Posted 12 months ago

Leading eCommerce

Retention Marketing Manager for leading eCommerce

Company name – Leading eCommerce
Experience required – 3 to 6 years
Job location – Gurgaon
Salary – Not enclosed
Vacancy – 1

Roles & responsibilities

  1. Candidate must have at least 3 years of experience in Email marketing and analytics
  2. Create and run end to end email and mobile marketing for eCommerce
  3. Work in coordination with internet marketing team to plan and execute campaign to drive player engagement and revenue
  4. Create and execute multiple types of promotional campaign to drive user engagement
  5. Good knowledge of popular CRM
  6. Experience in creating engaging content to retain user
  7. Review the website UI and UX and in case there is any change to improve the user engagement
  8. Sound knowledge of WebEngage email automation tool to automate the email marketing activity
  9. Creative to develop plan to retain user and establish engagement
  10. Expert to make perfect use of Analytics tool to drive the best data and develop best strategies to acquire more user
  11. Expert knowledge of email and mobile marketing
  12. Review the campaign and optimize it have lower CPA and better engagement


Graduate or Postgraduate from recognized university or institution

Skills – Email marketing, mobile marketing, WebEngage, Analytics, Retention marketing, Online marketing

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